Toastique is coming soon to the Friendship Heights area of Chevy Chase. It will be opening at 5310 Western Avenue at The Shops at Wisconsin Place. Toastique is a fast-casual, health-conscious all-day cafe chain. Not surprisingly, their signature menu item is their Gourmet Toast with toppings like Avocado Smash, Spicy Crab, Tuscan Tuna, and PB Crunch. Also on the menu are healthy bowls, fresh juices, iced collagen lattes, smoothies, wellness shots, waffles, and sweet baked goods.
The local chain was founded by Brianna Keefe. She opened the first Toastique in Southwest Washington, D.C. Today, there are locations in 25 states. Besides being healthy, the menu items are consciously designed to be photogenic for social media. Construction on Toastique is expected to begin by summer.
12 comments:
With a limited menu like this in no time they will be 'Toast'.
The potato place in Montgomery Mall still isn't baked.
50 locations nationwide, 14 across the DMV. But I am sure you have credentials as a restaurateur that can prove your point.
I can make all this myself. Why would I pay the ridiculous prices they're asking for?
Then you are not their target audience. You also do not represent all consumers. Their number of years and locations in business proves that there is an audience.
You do know there are like a million delis that exist, when of course everyone could make a sandwich at home. Not to mention all the coffee shops charging $4 for just black coffee that anyone could make at home for like $.10 a cup. For that matter, why do any restaurants exist?
@3:43 AM: Consumers can't make toast and put avocado or PB&J on it themselves?
@7:21 PM: What's the last food fad that has come and gone? This will be the same thing at that.
Running out that lease. Sure hope it's a short one.
3:43 - That audience is the stupid kind that 45/47 adores. They'll buy, do anything.
@7:46 AM: MAGA buys avocado toast? LMAO.... Are you serious?
Reminiscent of that 'cake love' craze. Remember Opfrah and her endorsement of that lawyer turned baker and all those upstart designer cupcake storefronts? I see none of that survives today.
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