DOES URBAN LIVING REQUIRE AN URBAN DETOX? - DOWNTOWN BETHESDA LIFESTYLES

NEW BEVERAGE

CLAIMS TO CURE

WHATS AILS THE

NEW URBANIST

Another Robert Dyer @ Bethesda Row Exclusive

With all of the conveniences of living in downtown Bethesda - and everyone seemingly having a gym membership - one probably doesn't stop to consider whether urban living affects health.

For anyone who has given it thought, a drink company called Function is marketing a new beverage to you.

Urban Detox contains two "secret" ingredients:  prickly pear extract, and the "smog-scrubbing super-antioxidant N-acetyl cysteine" (what was that rule about ingredients you can't pronounce?).

The company promises it will protect the respiratory system from "particulate airborne pollution."

Oh, and it will also help you "recover from a night on the town."

Not sold yet? It was "created by physicians."  And good for your liver, too.

The official drink of MoCo's urbanizing future is here!

What's the final irony here?  I searched for this at the Bethesda Row Giant, and they didn't have it.  But I found it in the new organic section at the Westbard Giant.  The drink for "city warriors," only available in the suburbs!

I'll drink to that.

I'm sold!  In the cart it goes, and I'm off to the checkout.

What do you think about this drink?  Is there something to those ingredients, or is it just marketing bunk, in  your opinion?