SAVE AND HELP PREVENT CANCER AT WESTFIELD MONTGOMERY MALL DURING VIPink WEEKEND, MAY 3-4, 2014

Shop with 20% off, and enjoy refreshments, music and events during Westfield Montgomery Mall's VIPink Weekend, on May 3 and 4 in Bethesda. Westfield Montgomery has joined with Bright Pink, a non-profit dedicated to help women aged 18-45 become proactive against breast and ovarian cancer.

Your purchase of a $10 VIPink Card will benefit Bright Pink, and give you 20% off both days at many of the mall's most popular retailers. Participating stores include Aldo, Tommy Bahama, Lucky Brand Jeans, and J. Crew. You can order your card online, or just stop by Pink Central in the mall's Center Court to buy one in person. VIPCard deals vary by retailer.

Center Court will be the center of attention during VIPink Weekend, with a postcard-writing station, music, a photo booth, pink-themed beverages and more. Receive a complimentary hand and arm (or neck and shoulders) massage at Aveda with your VIPink Card. Stuart Weitzman will be giving away a $500 shopping party. And the new Lilly Pulitzer store will donate 10% of its total weekend sales to Bright Pink. Check this list for the specific deals at each store and restaurant.

Bright Pink founder and CEO, Lindsay Avner, says she is “thrilled to be teaming up with Westfield once again to deliver our lifesaving message to shoppers throughout the country. The critical funds raised through VIPink weekend, and VIPink card sales, will fuel Bright Pink's education and support programs to empower young women to be proactive with their breast and ovarian health."

Westfield Montgomery Mall
7101 Democracy Boulevard