Showing posts with label 7272 Wisconsin. Show all posts
Showing posts with label 7272 Wisconsin. Show all posts

Wednesday, March 25, 2026

GEICO moves into The Wilson in Bethesda (Photos)


Montgomery County hasn't attracted a single new major corporate headquarters in over 25 years, but there's a new corporate logo on the downtown Bethesda skyline. As usual, it is a rearranging the deck chairs on the Titanic situation, with GEICO moving "up the Pike" from Friendship Heights to The Wilson, the Class A office tower at 7272 Wisconsin Avenue. It's great news for the property's landlord, but not so much for County revenue, as the insurance firm has downsized considerably from a campus of its own to a mere office.


Adding to the revenue hit is the moribund Montgomery County economy, amid which there is zippo demand for office space. No major corporations want to move here, so rather than welcome a giant new corporate tenant to the GEICO campus site at 5260 Western Avenue, the property will be redeveloped as all-residential. Developer EYA has proposed constructing 520 units in the form of apartments, condominiums, and townhomes. The Bethesda-based firm has extensive experience in constructing exactly this type of development on large sites throughout the Washington, D.C. region. 


Again, good news for wealthy people who want to live at the Friendship Heights Metro station. Not so good news for County revenue coffers, as we've seen that new housing generates more costs in services and infrastructure than it does in tax revenue. Ergo our structural County budget deficit, which was created and has persisted amid massive residential housing development countywide this century.


Montgomery County elected officials have known for years that GEICO would be vacating this prime property. Yet, even with a massive head start and time to develop a strategy, they were incapable of luring a domestic or international firm to the site. We have a County Council that cannot hit major league pitching when it comes to economic development, trying to compete with very smart leaders across the Potomac. Even now that Virginia has elected a Marxist governor, our own Marxist County Council is too wedded to their Communist ideals to take advantage of the four year break. Instead, MoCo continues to spin its wheels, while solidifying its collapse into a mere bedroom community for the booming job centers elsewhere in our region. Heckuva job, Brownie!




Thursday, September 10, 2020

Bethesda construction update: The Wilson/The Elm (Photos)

Construction continues on Carr Properties' massive redevelopment of 7272 Wisconsin Avenue, formerly home to the Apex Building. Office tower The Wilson is further along than The Elm, which is a residential building. You can now see the staircase and wall decoration in the lobby that we saw in the original renderings of the space.


















Monday, May 18, 2020

More satellite dishes installed atop The Wilson in Bethesda

One of my readers mentioned that additional satellite dishes would be installed on the roof of The Wilson, the forthcoming Class A office tower being constructed by Carr Properties at 7272 Wisconsin Avenue in downtown Bethesda. Sure enough, there are now at least two dishes up there. WTTG Fox 5 will be a tenant in the building.


Wednesday, April 22, 2020

Video of Bethesda's (and Montgomery County's) new tallest building

Here's a new video of what will be the tallest building in Bethesda when completed. Carr Properties' 7272 Wisconsin Avenue development will also be the tallest building in all of Montgomery County. It is 290', but will likely come in higher than that if you include rooftop structures and equipment. The current tallest building in the county is North Bethesda Market in White Flint, which is 289' tall.


Monday, April 20, 2020

Bethesda construction update: The Wilson/The Elm (Photos)

Work continues at Carr Properties' 7272 Wisconsin Avenue project, which includes The Wilson office tower and The Elm residential tower. Here you can see how it dominates the skyline from various vantage points downtown. You can also get a more detailed look at the exterior design touches on each tower.