The Pacha Mama Juice Truck was spotted in downtown Bethesda yesterday. It was parked in front of the 4909 Auburn apartments on Auburn Avenue, across from Imagination Stage. That's unusual, since the Montgomery County Council went nuts and infamously cracked down on food trucks over a decade ago, forcing them to operate on private property, rather than the more-lucrative street parking spaces like this that drove their success in the early years of the 2010s in downtown Bethesda. This was done because their developer sugar daddies were enraged that the trucks were parking in prime spots in high-traffic areas during the lunch hour, siphoning off traffic from their bricks-and-mortar restaurant tenants. A phenomenon known outside of Montgomery County as the free enterprise system!
Pacha Mama's menu includes fresh fruit and vegetable juices with no added sugar, as well as açaí bowls and smoothies. The current selections include a Watermelon Splasher beverage for summer, which is so popular it was sold out Friday. Pacha Mama can typically be found in Bethesda on Wednesday afternoons at the Brookmont Farmer's Market at Broad Street and Maryland Avenue, from 4:00 to 7:30 PM, from May to November. You can keep track of their current locations across Montgomery County weekly on their website, and watch an interview with the owners on ABC 7's Good Morning Washington from last year.
1 comment:
I believe the ban on food trucks was to help support brick and mortar restaurants and cafes that spend enormous amounts of money on rent and to build out their spaces. I like the idea of food trucks, but understand why these glorified lemonade stands in the public right of way can harm brick and mortar spaces. I especially hate the ones you see near the National Mall in DC with their annoying electronic jingles blaring away that can be heard for blocks.
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