Citibank "Bethesda Row" construction update (Photos)

Part of the interior of the new Citibank branch at 4760 Bethesda Avenue looks finished, but when you zoom out, there's still work to be done. That finished wall features a slick-looking Citibank logo sign, with the words "Bethesda Row" underneath. There's little new about the idea of referring to this area of the downtown as Bethesda, but this is the first time I've seen a company put it in official branding. The building is not actually part of the Bethesda Row development. Bethesda Row is owned, and was developed by, Federal Realty. The Flats at Bethesda Avenue, in which the Citibank branch is located, is owned by BlackRock.