Hoamgar reopens at Westfield Montgomery Mall in Bethesda (Photos)

In case you haven't already noticed, Hoamgar has reopened at Westfield Montgomery Mall following a renovation of the boutique. This is one of the more unique fashion retailers at the mall, as it is the first American location the Chinese apparel chain opened when entering the Western market.

You can notice the difference right away, just comparing the new storefront with the original design. The new one is more transparent, and with more color and a larger font for the brand name.

Hoamgar temporarily closed at Westfield Montgomery Mall

Chinese apparel boutique Hoamgar is temporarily closed for renovation at Westfield Montgomery Mall in Bethesda. No reopening date has been announced. This would ordinarily raise suspicions, but a few other merchants at the mall have recently closed and successfully reopened after similar renovations.

The Westfield Montgomery location is Hoamgar's first outside of China, Mongolia and Singapore.

HOAMGAR OPENS IN BETHESDA; BOUTIQUE IS CHINESE LABEL'S FIRST OUTSIDE OF ASIA (PHOTOS)

The discerning Bethesda fashionista, who wants to wear something none of her friends or coworkers have, has a new hot spot in Bethesda.

Hoamgar, a popular fashion house that has produced lines sold exclusively in China, Mongolia and Singapore for the last two decades, has opened its first boutique outside of Asia right here at Westfield Montgomery Mall.

The clean white interior of the store puts all the attention on the clothes, until now unavailable in America.

Stop by and check it out.

HOAMGAR TO OPEN IN BETHESDA, BOUTIQUE WILL BE CHINESE LABEL'S FIRST IN AMERICA (PHOTO)

Bethesda is getting a very unique new boutique. Hoamgar is one of the best-selling fashion lines in China. For twenty years, their high-end women's apparel has been sold only in China, Mongolia and Singapore.

Now the company has decided to expand beyond Asia, and the city they've chosen above all others in the world to conquer first is...

Bethesda, Maryland!

The boutique will open this spring in Westfield Montgomery Mall.

When Hoamgar says, "exclusive high fashion," they're not kidding. You'd have to take a mighty long plane trip to get these outfits and accessories - until now.

This is another coup for Westfield, but the company is so new to America, they don't even have a website yet.

Here's another bit of interesting Hoamgar Bethesda trivia: the store employees are reportedly undergoing training for 2-3 months in China.  It sounds like the company is serious about making a good impression, and having a successful American launch, to take such a hands-on approach.