The new Lidl grocery store at 7625 Old Georgetown Road in downtown Bethesda has very quickly become a selling point for nearby apartment buildings. It's only natural that Bethesda Place, which stands atop the store at 7701 Woodmont Avenue, has added a picture of it to its website. But the Solaire 7607 Old Georgetown apartment tower right next door is also getting in on the action. A sign placed on the sidewalk in front of the building asks passersby to "imagine carrying your groceries this far home," and provides a QR code for the property's website.
Some rental buildings in close proximity to Lidl have some catching up to do. Element 28, two doors up from the store on Old Georgetown, is still only listing the new Trader Joe's store in the 8001 Woodmont apartments. The Metropolitan, right across Old Georgetown from Lidl, doesn't mention the new store on its website yet, either.
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Looking toward Lidl from the Solaire 7607 Old Georgetown |