KARDASHIAN KOLLECTION ON SALE AT SEARS IN BETHESDA (PHOTOS)

Kim Kardashian may not be able to obtain a divorce, but right now, you can score big savings on her line of bedding and home decoration items at Sears in Westfield Montgomery Mall.

The Kardashian sisters' Kardashian Kollection is on sale, and the discounts are significant.

As I mentioned when I wrote about the Kardashian Kollection apparel line, it's encouraging that Sears is associating themselves with younger, relevant celebrities.  Too many of their endorsers were simply out of the stream of pop culture consciousness in the past.

KIM, KHLOÉ AND KOURTNEY TAKE BETHESDA: KEEPING UP WITH THE KARDASHIAN KOLLECTION AT WESTFIELD MONTGOMERY MALL

NEW FASHION

LINE HITS THE

RACKS AT SEARS

Another Robert Dyer @ Bethesda Row Exclusive

Kim, Khloe and Kourtney Kardashian are making a larger-than-life appearance at Bethesda's Westfield Montgomery Mall.

America's favorite reality TV family has added yet another enterprise to its empire:  a new fashion line, the Kardashian Kollection at Sears.

The Kardashian Kollection inadvertently upends the tiresome, trendy talking points that claim the great American indoor shopping mall, and great American department store chain Sears, are supposedly going the way of the dodo bird.

Reality is quite different.  Westfield is doing a fabulous job of adding exciting temporary and permanent tenants to vacant spaces, and is majorly improving food offerings.

Meanwhile, Sears has picked up an exclusive fashion line by 3 of the biggest fashion-associated celebrities in the world, the aforementioned Kardashian sisters.   Yet the Kardashian name and price points are not so pretentious and extreme, as to seem out of place at the squarely-middle-class department store.

No, sir, the indoor shopping mall with ample, free parking is here to stay.  And so is Sears, which usually has one of the best Christmas decoration departments in Bethesda.   Start your shopping engines!