Jeni's Splendid Ice Creams will provide some competition for Haagen-Dazs and Dolcezza at Bethesda Row starting this fall. The chain will open its first Maryland "scoop shop" on Elm Street, Federal Realty announced in a press release Wednesday.
No street address is given for the shop, and there are two possibilities for its location assuming no current tenant closes. First, is the remaining half of the former Lebanese Taverna space at the corner of Elm and Arlington Road. However, a construction permit has been requested from Montgomery County to divide the Mamma Lucia space on Elm Street into two spaces, one being about a third of the existing 3000+ SF Mamma Lucia.
Mamma Lucia has not responded to inquiries about the construction permit as of this writing.
The Bethesda Row Jeni's will feature established favorites like Brambleberry Crisp and Gooey Butter Cake, along with a new line of dairy-free flavors to appeal to current trends. Jeni's Splendid Ice Creams was founded by Jeni Britton Bauer, a James Beard Award-winning cookbook author, in 2002.
Photo courtesy Federal Realty