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| H&R Retail's rendering shows the new lobby-level retail space highlighted in orange |
The renovated and rebranded hotel at 8120 Wisconsin Avenue will still be in the Hilton Hotels portfolio. But it will be moved to the Tysons-based hotel giant's Tapestry Collection of hotels. The Tapestry Collection, unlike DoubleTree's warm cookie greeting or Courtyard by Marriott's standard business hotel model, doesn't duplicate one predictable concept across the whole brand. Instead, each hotel is supposed to have its own unique design and personality, and appeal to travelers who like unique experiences and making their own choices.
Bernstein is promising 270 completely-overhauled guest rooms, a re-imagined lobby and meeting space, new food and beverage concepts to replace the current offerings, a new 3000 SF fitness center, and new exterior glass and outdoor canopies. The biggest addition echoes a change made recently at the nearby Hyatt Regency Bethesda - a new 2090 SF retail space will be added at the front of the hotel on the ground floor. H&R Retail is handling the leasing for that space, and now has it on the market.
4 comments:
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Ooo, fancy!!!
Nice to see the Dougle Tree being updated to a more hip hotel. I went to the Tapestry Collection by Hilton website and they seem to promote a nice edgy product at moderate prices.
I absolutely hate that blue paint and glass on the current hotel, and think an all white refinish with nice grey glass would be very handsome. The architecture on the tower is actually quite nice, it’s just that tacky and dated blue...
It will be nice if they open up the lobby and meeting room prefunction areas to Wisconsin to add daylight and expose a bit of the lobby. That solid beige base and goofy curving canopy over the drop off area is just awful. Their concepts for a reskin look promising. Its nice to have some cool and funky hotels in town when guests show up. Nice to go to these for a drink or a nice meal. Even a staycation is fun once in a while. The new Marriott flagship, the new AC Hotel and the renovated Hyatt really step up the hotel game in town.
Will there be fewer violent felonies there once it is remodeled?
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